In 2023, SPS Training Solutions, a leading adult education provider in the UK, launched the ESOL (English for Speakers of Other Languages) project to support newly arrived Ukrainians in learning English and integrating into British society. This initiative is funded by the Department for Levelling Up, Housing and Communities and aims to provide accessible language education to help participants improve their job prospects and daily lives.

With her extensive experience as a Ukrainian TV presenter and journalist, Marina Zaderko Shevchuk brought her expertise in broadcasting and storytelling to create a compelling video specifically in Ukrainian. This video was carefully crafted to connect with Ukrainians who had just arrived in the UK fleeing the war and were looking for opportunities to learn English, promoting the ESOL project and encouraging them to engage with the support available to them.

Through the power of video marketing, this project aimed to reach the right audience in the most effective way possible, using a format they could relate to - delivered in their own language. By telling the story in an engaging, culturally relevant way, we successfully captured their attention and provided valuable information about the ESOL program, helping them understand the importance of improving their English skills.

Our team worked diligently to ensure the video not only conveyed the message clearly, but also reflected the welcoming, supportive nature of the services provided. By combining our broadcasting expertise with professional video production, we were able to create a piece that resonated deeply with its target audience and helped the ESOL project gain traction.

This marked the beginning of our long and successful collaboration with SPS Training Solutions, who have since delivered outstanding ESOL courses across the UK, fulfilling the Department for Work and Pensions’ initiative to support adult education.

At Brand Boost UK, we specialise in creating impactful brand story videos for government projects, non-profit organisations, and community initiatives. Our mission is to help these projects gain visibility, attract more participants, and create lasting impact through high-quality, professional video content.

This project is a testament to the power of video marketing in education and community engagement. With a fast, seamless production process, our team ensured that the message was delivered clearly, effectively, and with an emotional connection.

We are open to collaborations across the UK and Europe, working with a range of budgets and project scales to bring meaningful stories to life.

If you're looking for a professional, engaging, and results-driven video for your project, let’s bring your story to life together! Contact us today.